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New Reads: Goizueta Faculty Between the Pages

Faculty at Emory University's Goizueta Business School are renowned for their scholarly contributions. They extend their expertise beyond the classroom to influence a wider...

Leisure Travel Sputters Amid Record COVID-19 Cases

Just as U.S. travelers thought they were in the clear to book long-awaited trips, the Omicron variant of COVID-19 swept in and blanketed the...
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Goizueta IMPACT Showcase Highlights Strategic Recommendations of MBA Teams for Client...

Messy, ambiguous business problems require strategic solutions, and Goizueta MBA IMPACT students learn firsthand how to tackle issues in the real world while building...

MBA students learn to price with ‘live cases’ during pricing strategy...

At Goizueta, MBA students are studying pricing in its various dimensions in the course Pricing Strategy and Analytics. They have spent the last few months learning the right way to set a price and understanding ways to get the price in the marketplace.

MBA students learn importance of pricing decisions in new course

Forty-one Full-Time MBA students completed a new course this past semester, equipping them with the skills they need in day-to-day management.

BBA marketing class gives unique real-world experience to students

Students are always trying to learn and experience real-world problems and solutions while in school and one class at Goizueta is trying to help.