Tag: Douglas Bowman
Goizueta’s Impact on Marketing
The field of marketing is concerned with creating, communicating, and delivering a compelling and competitive value proposition to consumers. Goizueta is a pioneer in...
Goizueta in the News: July 28, 2011
Notable comments from Goizueta staff, faculty and students will be shared each week along with news on alumni, programs and rankings. Click here...
GMSC Competition Caps 20th Year
For two decades MBA students at Emory University’s Goizueta Business School have worked with top companies on real-world problems. The Goizueta Marketing Strategy Consultancy...
Goizueta in the News: April 7, 2011
Notable comments from Goizueta staff, faculty and students will be shared each week along with news on alumni, programs and rankings. Click here to...
Evening MBA Program Hosts Open House
Goizueta Business School’s Evening MBA Program will host an open house April 5.
Those interested in the program are encouraged to attend to gather information...
Goizueta in the News: March 31, 2011
Notable comments from Goizueta staff, faculty and students will be shared each week along with news on alumni, programs and rankings. Click...
Goizueta in the News Feb. 25, 2011
Notable comments from Goizueta staff, faculty and students will be shared each week along with news on alumni, programs and rankings. Click here to...
Bowman, Tripathi on Social Media
Last year Goizueta marketing professors Doug Bowman and Manish Tripathi were awarded a $55,000 grant from the Google and WPP Marketing Research Awards Program for their...
Goizueta in the News Feb. 18, 2011
Notable comments from Goizueta staff, faculty and students will be shared each week along with news on alumni, programs and rankings. Click here to review...
Bowman: Recipe for Coke “Experience” Safe
News hit Tuesday that Coca-Cola's recipe -- a secret guarded with the ferocity of key government documents -- may have been revealed in a 1979...
Goizueta Launches Marketing Analytics Center
Emory University’s Goizueta Business School has formally launched a research center for marketing analytics. The Emory Marketing Analytics Center (EmoryMAC) is a unique educational...
Business for Breakfast: Francie Schulwolf
On January 27, The Goizueta Partners Society hosted a “Business for Breakfast” at the InterContinental Hotel in Buckhead. The topic of discussion, anchored by...
