Goizueta Business School recently held its annual PhD conference, bringing together doctoral students and faculty to spotlight emerging research and prepare students on the academic job market. This year’s event fostered a collaborative environment where students presented their research to a diverse audience, including faculty, fellow Goizueta doctoral students, and doctoral students from nearby institutions such as Georgia State University, Georgia Tech, and Emory.

The conference highlighted research from Goizueta’s five academic areas—Finance, Marketing, Information Systems & Operations Management, Accounting, and Organization & Management. Three doctoral students were recognized with the prestigious “Best Paper Presentation Awards,” a distinction granted by a faculty committee that evaluated the presentations’ innovation, clarity, and relevance to contemporary issues in their respective fields.

Allison Gilmore, director of the PhD program, emphasized the importance of doctoral education at Goizueta. “Our PhD program is dedicated to advancing knowledge and preparing scholars for impactful careers in academia. Events like this conference are invaluable, as they allow our students to refine their research, engage with academic peers, and receive mentorship from faculty. At Goizueta, we are committed to nurturing each student’s unique contributions to business scholarship.”

Pushing Boundaries: Research That Shapes Markets, Finance, and Machine Learning

The 2024 award recipients included:

  • Yeohong Yoon (Marketing): Expanding Markets or Capturing Share? The Effects of Subscription on Spending and Share-of-Wallet in Restaurant Delivery. Yoon’s research delves into how subscription models influence consumer spending and market dynamics within the restaurant delivery sector, shedding light on both customer retention and revenue expansion strategies.
  • Jianzhang Lin (Finance): Creditor’s Rights, Household Consumption, and Entrepreneurial Activity. Lin’s paper investigates the relationship between creditors’ rights and its impact on household financial behaviors and entrepreneurial activity, providing insights into how legal and financial frameworks shape economic outcomes for individuals and businesses alike.
  • Ragip Gürlek (Information Systems & Operations Management): Boosted Generalized Normal Distribution: Integrating Machine Learning with Operations Knowledge. Gürlek’s work introduces a novel method that integrates machine learning within operations research, promising enhancements in predictive accuracy and operational efficiency.

Wei Jiang, vice dean of faculty and research at Goizueta, noted the exceptional quality of research on display. “Our PhD students have demonstrated remarkable innovation and academic rigor. This conference not only showcases their expertise but also fosters a collaborative environment that strengthens Goizueta’s research community.”

At Goizueta, we believe that hands-on research, collaboration, and discussion between faculty and students create the robust academic leadership of tomorrow’s best business schools. Learn more about our PhD program’s structure, admissions process, and student experience.